Runway

Steve O Smith Fall 2025 Ready-to-Wear Collection

Steve O Smith is one of the four London designers out of 20 contenders in this year’s semi-finals of the LVMH Prize. It means a lot more people will be able to meet him and marvel at the magical qualities of his collection in the prize showroom: as of now, Smith has never had a show. The response to him snowballed after the Vogue Runway review of his first lookbook two seasons ago, and he’s had his head down working on private orders ever since.

The term ‘Art-wear’ always carries the slightly derogatory implication that something belongs to an ‘interesting’ yet cumbersome niche of the avant-garde. Yet in Smith’s work, all those assumptions dissolve in the lightness of the way he brings his drawings alive. His technique collapses the distance between the hand-eye energy of how he puts lines on paper, and his garments. Excuse the pun, but there’s nothing sketchy about it.

The immediacy of his attraction also has to do with Smith’s subject matter—invoking recognizable references to 20th-century fashion while making work that’s completely of today. This season, his 14 women’s and menswear looks captured the outcome of dozens of sketches he made after studying the work of illustrator-artists working in the 1930s and ’50s. His source material was The Fleet’s In!, a saucy 1934 painting of a dockside party of ladies (and a gentleman) greeting sailors on leave by Paul Cadmus; the fashion illustrator Eric’s drawings of sailors and René Gruau’s sketch of a diagonally checked suit by Balmain in 1952.

The result made a delightfully light-as-air merge of the nautical, the erotic and haute couture, magicked up from organza, lines of black appliqué, near-invisible layerings of tulle and boned under-structure. The technical feats of pattern cutting, draping, mapping tonal shades, and figuring out how to construct corsetry and panniers takes Smith and his tiny team hours and hours. Yet the exceptional beauty—the youth and liveliness of it—is precisely how un-belabored looking all that skill and labor turns out to be.

When Smith takes orders, he goes to all lengths to replicate those skills in made-to-measure form. It’s fantasy art made real in a new form of fashion.

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