Last night in New Orleans, as pro athletes from the Kansas City Chiefs and Philadelphia Eagles made their tunnel walk into the stadium for the 2025 Super Bowl, one couldn’t help but notice that the game-day fashions were on point.
Football stars such as Travis Kelce and DeAndre Hopkins sauntered in wearing their best suits and streetwear—and punctuating their looks were some ultra-luxurious handbags. Each duffle bag was seemingly larger than the next. Kelce carried an oversized Ami Paris weekender bag, while Hollywood Brown chose a monogrammed Louis Vuitton top-handle style. DeVonta Smith carried an XXL Goyard clutch, tucked under his arm as a stealthy-chic styling move.
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It’s official: we’re in the era of the men’s power bag. Famous men—from athletes to rappers—are all in the power bag era, choosing extremely chic totes and duffles that range from big Bottegas to even bigger Birkins. Last year Harry Styles emerged in Paris carrying The Row’s luxe leather Margaux bag in tow, which retails for $4,390. It’s fast becoming a celebrity It bag, having also been worn by stars such as Kendall Jenner and Jennifer Lawrence.
