Seeing red and gold everywhere? These vibrant decorations from grocers to galleries signal the advent of Lunar New Year, a celebration of renewal, heritage, and togetherness. Observed across East and Southeast Asia and tied to the rhythms of the lunar calendar, 2025 welcomes in the Year of the Snake. This year’s animal star reminds us that change isn’t just inevitable—it’s a power move. Time to shed the old and step into something better.
Vogue’s Favorite Lunar New Year Outfit & Gift Ideas:
So whether you’re suiting up for a banquet, keeping it cozy with a family catch-up, or chasing fireworks and lion dances deep into the night, we’ve got looks for each moment. And if you’re a guest? Stick your lunar landing with thoughtful host and hostess gifts that range from cozy to sophisticated.
Red Envelope
Lunar New Year isn’t just about receiving cash-filled red envelopes—it’s about the art of anticipation, the momentary pause before unfolding, and the chase for more. I still remember the weight of a crisp envelope in my hands, careful not to tear it too fast for fear of looking greedy in front of my aunties. These days, I’m the red envelope auntie—so it’s time to dress the part. Think bold reds, glints of gold, and just the right amount of flair to take you from polite family dinners to full-on bar crawls.
Snake-Like
The Year of the Snake invites us to evolve—and let’s be honest, who doesn’t love a good transformation arc? Now’s the perfect time to shed the old and channel your most powerful, magnetic self. Opt for slinky silhouettes and statement leathers in black and deep green to move through the night with effortless allure.
Nian Gao
Growing up, I always thought the best part of Lunar New Year was sneaking bites of my mom’s homemade baked rice cake with red bean filling—now, I just want to dress like one. Focus on chic layers, cozy knits, and pillow-y accents that are perfect for late-afternoon pastry runs, casual hotpot hangs, and kicking back at your friend’s place—the one who doesn’t mind you curling up for a post-dinner doze on the divan. Nian gao isn’t just a snack, it’s a whole mood.
Fireworks
Fireworks don’t just light up the sky—they mark moments we want to remember. When the night feels like it’s just getting started, show up in one of these outfits to get the party going. With shimmering sequins, rich velvets, and statement embellishments, these outfits are perfect for lighting up cocktail hour, nights out with the girls, and everything in between.
Gifts for the Host
Shoes off, gift in hand. A good guest always brings a little something—and the best presents are ones that feel thoughtful and just indulgent enough. Consider this your cheat sheet for gifting with style—and making sure you’re invited back next time for the Year of the Horse. I love picking out something that feels personal—whether it’s an unexpected condiment or a sweet treat that’ll inspire their next baking project.
