Leopard Print Will Never Be “Out”, But Cow Print Is Definitely “In”

Leopard print is one of autumn/winter 2024’s biggest trends. so much so it’s been near impossible to miss, be it on the runway, via social media, or worn by the people passing you in the street. It’s sudden surge in popularity means two things. 1) you’ll see a lot of it on the market this season, and 2) fashion people and brands alike will continue to explore new ways of channeling this fashion appetite. Now, the latter has led to a new faux animal print coming to the fore. Quietly conquering the chicest wardrobes out there. the cow print fashion trend is the latest animal-inspired motif that stylish people are obsessed with right now.

Slowly seeping on the scene, cow print patterns have touched all major autumn silhouettes this autumn. From neatly-fitting jackets, to chic shoulder bags and fuzzy, printed shoes—no item is safe from the new-season print.

Whilst the pattern might feel bold or difficult the style, the neutral colour palette of browns and whites, and the relaxed, squiggly design, makes it far easier to experiment with than you may have imagined. To cater to the growing trend some brands have come out with heavily spotted pieces, while others have incorporated it in more subtle ways, printing it on to slim belts for shoes for a more approachable take on the trend.

A subtle nod to the enduring western aesthetic that’s kept western boots at the fore for several seasons now, cow print has evolved to offer a fresh design that feels both exciting and novel for 2024. Less commonplace than it’s leopard print counterparts that have floated in and out of style for decades, cow print has never quite reached the same level of mass appeal, meaning that the trend still have plenty of milage yet.

Mango’s cow print jacket flew out of stock in most sizes earlier this month, but plenty of other high street and designer brands have started introducing the print into their collections, too.