Both labels joined forces last year for what became a wildy successful collaboration, so it only makes sense that they’d return for a second. “We were overwhelmed by the excitement and success of our first collection with Gap,” said co-founder and CEO of Dôen, Margaret Kleveland, in a press release. “Our second collaboration blends the effortless femininity and timeless style of both brands, while celebrating the incredible community that has shaped Dôen.”
The campaign imagery features some of Dôen’s muses, specifically the women who served as supporters, according to the release. This time around, the collection marks a first: The introduction of menswear, including summer-ready poplin and eyelet shirts. Plus, there are seriously precious baby and toddler styles, so the whole family can coordinate.
