It’s no secret that Ayo Edebiri quickly ascended to one of Hollywood’s best dressers in almost no time. While the actor has courted brands from Loewe to Prada, she’s always down to push the envelope with more avant-garde labels—with a helping hand from her stylist, Danielle Goldberg. Now, she’s the first to wear a brand-new piece from one of New York Fashion Week’s fast-rising stars, Colleen Allen.
Edebiri was among the dozens of stars who participated in SNL’s 50th anniversary special over the weekend. The actor, who hosted the show in February 20204 returned to the hallowed halls of 30 Rock, joining Robert DeNiro, Drew Barrymore, Jimmy Fallon, and Rachel Dratch in a reprisal of “Debbie Downer.”
The sketch was a black-tie affair, and Edebiri tapped Allen for the occasion, choosing a piece from the designer’s fall 2025 collection: a floor-length black velvet dress featuring a plunging, smocked neckline, which Edebiri styled with a black Sophie Buhai choker with a silver pendant.
The dress debuted at NYFW just last week in an appointment-only presentation that my colleague José Criales-Unzueta described as “New York’s hottest club.” While Ayo Edebiri may not have been among the fashion editors who oohed and ahhed over Allen’s sumptuous velvets and rich color palette in person, she reminded us at SNL that she’s always got her finger on the pulse.
