7 Easy, Cool-Girl Outfits With Jeans that Scandi Women are Currently Wearing On Repeat

I tentatively admit, that even as a seasoned fashion editor, it look me a long time to get into jeans. It’s not that I don’t like denim, and I’ve always loved it on everyone else, but when it came to finding styles and shapes that flattered my figure, shopping for jeans became such a slog that I ended relying on dresses and tailored trousers instead. Now, a decade deep into my career, I’ve tried on so many jeans that it was inevitable I would find “the one”, and once I got into brand thats worked for me (namely AGOLDE and Citizens of Humanity), you can now find me completing most of my everyday outfits with a wash of denim.

With the goal of looking elegant, effortless and of course, chic, I have turned my newfound love of denim to finding jeans outfit inspo that meets the brief, and one area that always delivers is Scandinavia. With a proven track record of mastering basics, pops of colour and of course, practicality, the Scandi wardrobe manages to stay ahead of the curve while still being fuss-free and easy-to-replicate. A Nordic nonchalance if you will.

As easy as I find it to pull on a pair of jeans and the same crew neck jumper, I’m always on the lookout for new ways to wear my now favourite garment—particularly at the turn of the season, and the Scandi set are delivering in spades. So whether dressing-up dark denim in Oslo, or keeping baggy jeans casual in Copenhagen, read on to discover every jeans outfit I screenshotted to reference later. It’s all the inspo you need.

1. Maxi Coat + White Tee + Jeans + Ankle Boots

Style Notes: A cosy, cold-weather look with a sophisticated Scandi slant—what’s not to love? This outfit is the easiest way to style up your long winter coat with jeans in a way that still feels polished, but does the job in terms of keeping you warm too. Until it’s warm enough to revert back to ballet pumps, we’re still obsessed with ankle boots, and this shade of cream feels more spring-ready than classic black.

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2. Denim Jacket + Loose Jeans + Sandals

Style Notes: Yes, double denim is still a favourite among the regions best dressed! It’s just about choosing the right pieces. I’m currently obsessed with denim jackets that go outside of the classic, biker shape—think blazers, bombers, and belted jackets—they pair so well with relaxed jeans and smart shoes to channel effortless sophistication.

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3. Blazer + Oversized Shirt + Wide Jeans + Boots

Style Notes: It’s clear from scrolling through socials that Scandi women love the blazer + jeans combination as much as we do. Similarly, they bank on one of the best ways to wear the combo is by pairing an boxy blazer (naturally), with an oversized size and equally baggy jeans to give the proportions a masculine edge.

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4. Aviator Jacket + Wide Jeans + Leopard Print Accessories

Style Notes: The aviator jacket is another outerwear hero that crosses over between Scandi and British style, reaffirming that is a piece worth investing in for chilly spells. Keeping it clean and effortless (the Scandi way) means no bells and whistles, but simply pairing yours with black cashmere, true blue denim, and a point of interest in the form of leopard accessories.