Welcome to 10 Things to Buy, a monthly shopping list that helps you shop smarter by focusing on the 10 key items to add to your cart that month if your wardrobe is in need of a boost. As a Who What Wear editor for the past 11 years, I’ve spent many hours advising people on what to shop for during any given season, so you’re in good hands. Whether you’re shopping for cold weather, warm weather, a vacation, or a wedding, I’m here to offer up the most seasonally appropriate suggestions. Be sure to return at the start of each month for more.
Welcome to January, the month that holds the distinction of being the coldest, longest month of the year. Spring is still months away, but you’re probably ready for some fresh new pieces to start the new year and get you through the remainder of winter. Scroll on to shop the 10 trend-forward items and basics that will keep you warm and chic this January.
Elegant Loafers
You probably already bought boots in recent months, so I suggest investing in a pair of shoes that’ll help you to transition from winter to spring and that you can still wear now when the weather allows. The shoes I’ll be ordering next are elegant loafers. You can wear them to work, on the weekends, to dinner, and everywhere in between.
Khaite
Monroe Satin Loafers
Tory Burch
Ballet Loafers
Elevated Quilted Jacket
If you live in or are traveling to a cold climate, owning a puffer is essential, but it’s not something I feel the need to replace often. Instead, I’m setting my sights on elevated quilted jackets. I find that I wear these in the winter more than any of my coats, and they work for day or night.
Everlane
The Quilted Liner
Skinny Pants
According to the spring/summer 2025 runways, 2025 is going to be a skinny-pant year. With all of the voluminous coats and sweaters we’re wearing these days, now is the perfect time to add a new pair to your wardrobe.
J.Crew
Going-Out Slim Pant in Stretch Twill
Norma Kamali
Pencil Pants
Suede Belt
As you know, belts are back, and I’ve found that wearing one makes even my simple outfits look infinitely chicer with zero effort. Suede belts, in particular, look especially rich. I’ll be shopping for brown, burgundy, and navy ones in the immediate future.
Madewell
Triple Metal Keeper Belt
Nili Lotan
Reine Suede Belt
Boatneck T-Shirt
As someone who wears a lot of T-shirts, I’m frequently looking for ways to make them look more elevated. The truth is it’s all about the neckline, and a boatneck is especially effective at making a T-shirt (and your entire outfit) look chic. Because it’s January, I’m focusing on ones with long sleeves that are easy to layer.
Reformation
Wiley Knit Top
J.Crew
Fine Rib Boatneck Top
Gap
Modern Boatneck T-Shirt
Medium-Wash Straight-Leg Jeans
As far as denim goes, I’m of the thinking that medium wash is the best wash, as it’s appropriate for year-round wear and is as classic as it gets. As the fit needle is slightly moving from baggy to slim, I suggest adding a fresh pair of straight-leg jeans to your denim collection this month.
AGOLDE
V Waist Baggy Mid-Rise Straight-Leg Jeans
Madewell
The ’90s Straight Leg Jeans
East-West Bag
January is a great time to invest in a new bag, and the trend everyone’s talking about is east-west bags. The style looks fresh without being too trendy. There are plenty of options on the market at every price point, so finding the perfect one won’t be hard.
Coach
The Originals Glovetanned Swing Bag
Alaïa
Le Teckel Suede Shoulder Bag
Demellier
The New York Shoulder Bag
Colored Tights
By now, you’re probably tired of wearing tights. Instead of black ones, I suggest adding chocolate-brown, burgundy, gray, red, dark-green, or even white tights to the mix. You’ll be surprised by how easy they are to style—trust me.
Calzedonia
50 Denier Total Comfort Soft Touch Tights in White
Swedish Stockings
Sanna Glossy Tights in Chocolate
Aritzia
Everyday Opaque Tights in Scarab
Winter Going-Out Top
Winter going-out tops are tricky, so most of us don’t have many of them. Now is a good time to add one to your closet to have on hand for things like winter birthday dinners.
Reformation
Elio Knit Top
MANGO
Lurex Knitted Shirt
Wolford
Colorado String Thong Bodysuit
Cashmere Sweater
One of the upsides of January is that, unlike November and December, you’ll find plenty of cashmere sweaters on sale. It’s a great time to stock up, and you still have plenty of winter days left to get immediate use out of them.
Caslon
Cashmere Crewneck Sweater
J.Crew
Cashmere Relaxed Cropped V-Neck Sweater
Reformation
Brooklyn Cashmere Polo Sweater
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