8 Winter Trends Fashion People Are Wearing at Ski Resorts

Once the holiday season concludes, enter ski season. Given that January through March is considered the snowiest time around the world, ski resorts are packed to the gills with travelers in search of some time on the slopes (or, if you’re like me, the après-ski amenities).

At this point, ski fashion has become just as important as the sport itself. If you don’t get an outfit photo on the slopes, did you even ski? There are more ski brands than ever, and existing luxury brands are adding ski gear to their lineups. The most luxurious ski resorts in the world—from the Swiss Alps to Deer Valley—are a hotbed of winter style inspiration, and I’ve been studying up.

I don’t know about you, but my Instagram feed is filled with ski-resort outfit photos right now, and there are eight trends, in particular, that I’m here to call out. They look quite chic on the slopes, but if a ski trip isn’t in the cards for you this winter, they’ll look equally great on the city streets. Without further ado, keep scrolling to shop eight trends fashion people are wearing and find out more about the luxurious ski resorts I spotted them at.

The Trend: Nothing says ski resort like a Fair Isle sweater, and it just happens to be a major sweater trend this season. I know this partly because luxury brands have been all in on the cozy print.

The Resort: Alta Badia in the Dolomites is a popular ski spot in northern Italy. The charming resort is filled with culture, and you know you’re in the lap of luxury, as an Aman property (Rosa Alpina) is nearby.

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The Trend: There’s no place more fitting to wear sporty sunglasses than a ski resort (although fashion people are wearing them for plenty of non-sporty occasions as of late). If you’ve ever experienced the reflection of the sun on a blanket of snow, you know that this accessory trend is also a necessity.

The Resort: Arlberg is a mountain pass between the states of Tyrol and Vorarlberg in Austria. There are several ski resorts within this expansive, world-renowned region, which is fondly known as the cradle of alpine skiing.

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The Trend: Faux-fur coats are synonymous with après-ski style. There’s no easier way to look cozy and chic, and faux-fur coats work with everything from leggings to ski pants to miniskirts.

The Resort: Gstaad, Switzerland is an upscale German-speaking ski resort in the Swiss Alps. The village is filled with picturesque chalets and luxury boutique hotels. Like Aspen, Colorado, in the U.S., it’s a celebrity haven.

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The Trend: Pastels on the ski slopes are pretty and unexpected, and one hue looks especially 2025: baby blue. The color was prominent on the spring/summer 2025 runways, and fashion people are already embracing the icy shade.

The Resort: Deer Valley is a top-tier ski resort in Park City, Utah. The resort, one of the most luxurious in the U.S., features Utah’s longest ski run and every luxury hotel you could hope for.