6 Elegant Autumn Trends H&M Is Backing In a Big Way

September has officially begun and that can only mean one thing—autumn days are almost here. As the warm temperatures begin to lessen, airy cottons are packed away and cosy knitwear falls back into pride of place. The seasonal shift is a subtle one, but soon enough we will wake to crisp mornings and browned leaves, calling out for the seasonal standouts we last saw at the end of spring. To continue the easy feeling we held dear during the summer months, I’m here to make the wardrobe switch-up as smooth as possible, and where else to start but with H&M.

Known for consistently staying ahead of the trends, H&M has once again pre-empted the arrival of autumn with a new-in section full of fresh new season styles. With a vast range of pieces from smart tailoring options to expensive-looking outerwear, a harmonious mix of reliable classics and revitalised staples fill the various pages, and I’ve taken the time to scour through the high streets pieces to find the very best styles that are worth your scrolling time. To make exploring the new styles even easier, the standout pieces seamlessly fall into 6 distinct autumn trends, ready to integrate into our wardrobes as soon as the parcel arrives at your door.

For autumn 2024, the high street hero is leaning into the foundations of our wardrobes but with a notably polished edge. Sleek tailoring is set to feature in our work and off-duty looks, especially in H&M’s high-end-looking forms. Fabrics and texture are more prominent in the cooler months, with H&M taking a classic approach to knitwear whilst fresh denim styles bring a fashion-forward edge. Summer was defined by the popularity of skirts, and this adoration is set to continue as we move into the latter half of the year. From leather fabrics to sharp pleats, H&M’s skirt selection is primed to suit all aesthetics.