Fashion / Celebrity Style

13 Invisible Makeup Products for a Fresh, Natural Look

Observing the current beauty landscape, one thing is very clear to me: We all want to emulate “no-makeup” makeup right now. With such a focus on skin and achieving “glass skin” or “butter skin”, it seems we’re all wanting to let our skincare efforts do the talking with natural makeup, skin tints and buttery cream blushers that let our skin shine through.

But taking the “no-make-up” makeup trend one step further, we’re now looking towards invisible makeup look. I’m talking totally undetectable products, that bestow a natural polish, leaving you looking healthy and glowing. Take celebrities such as Hailey Bieber and Kate Moss, who are tapping into natural-looking, bare-faced makeup right now. It’s the kind of inner glow that makes others question if you’ve just had a facial, spent two weeks at a retreat or just have great skin genetics. The truth? It’s just the art of “invisible makeup”.

As a beauty editor, one of the most common requests I get asked is how to approach this invisible makeup look. Throughout my career, I’ve gradually embraced the notion of paring back my makeup and letting my skin—blemishes, acne scarring, freckles and all—shine through. I still wear foundation, but I now much prefer natural-looking formulas that don’t act as a heavy mask.

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